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Pricing

One price for the practice. The AI meter is our problem.

Every price we charge is on this page. No quote forms, no “contact us for pricing”, and no number that changes depending on how the call goes.

Aku Core

The full practice management system.

£249per practice, per month

  • Full PMS: unlimited staff and workstations, 25GB storage
  • Migration from any system, done by hand, at no charge
  • SMS and email recalls included — no per-message charges
  • Support, updates and your data exportable on any day
Run the free audit first

The Founding 50

14 of 50 taken

Same price, more included.

£249per practice, per month

  • Everything in Aku Core, at the same published price
  • AI Front Desk and AI Notes on from day one, free for your first 90 days
  • Your price locked for as long as you stay subscribed
  • Stay two years and the core system is yours for good
Apply for a founding place

One number on the whole page. Both plans cost £249 a month — founding practices simply get more inside it.

Add-ons

Bought when you want them, not bundled to inflate a price.

  • AI Front Desk

    £149 / month

    24/7 AI receptionist and autonomous recall agent. 600 voice minutes fair use, then £0.40 a minute.

  • AI Notes

    £49 / month

    AI-drafted consultation notes and referral letters.

  • e-Training

    £35 / month

    Role-based onboarding and an in-app AI tutor.

  • Growth Engine

    £99 / month + 15% of ad spend

    Managed Meta and Google ads. Ad spend is passed through at cost.

  • Audiology pack

    £99 / month

    Audiograms, hearing aid dispensing, wax removal.

  • Extra storage

    £10–25 / month

    By tier, on top of the 25GB included with Core.

The guarantee

If the recall agent doesn't book at least three times your monthly fee in exam revenue within ninety days, you don't pay until it does.

Measured in your own diary. It requires the AI to be on, which is exactly why it ships switched on.

  • Measured in your own diary, not a dashboard we control
  • Ninety days from the day you go live
  • Nothing to claim and nothing to argue about

Annual prepay

Pay for 10, get 12. Card or Bacs Direct Debit through Stripe checkout, VAT added at checkout.

Free trial

14 days on seeded demo data, so you can work the system before you move anything real into it.

Always included

  • No per-seat pricing
  • No SMS charges
  • No booking fees
  • No exit fees

Questions

Questions owners actually ask

No. Monthly rolling, and your data is exportable on any day you choose. The founding rate stays locked for as long as you stay, not because a contract holds you.

See the number before you decide.

The audit is free, takes about sixty seconds for the estimate, and does not need your email to show you it.

Run the free auditBook a 20-minute walkthrough

Free migration from any system · No contract · Your data exportable on any day